Why I spent RM27k monthly to make RM20k

"Whatever you're aiming for, you'll probably fall short. So why fall short of RM100k when you could fall short of RM10mil?"

I was sitting in a room of 7-8 figure entrepreneurs. Less than RM100 in my bank.

An 8-figure founder on stage dropped this bomb: "Whatever you're aiming for, you'll probably fall short. So why fall short of RM100k when you could fall short of RM10mil?"

My stomach dropped. I said the same thing before - "why aim for RM8k when I can aim for RM20k?" I thought I was thinking big.

Reality check - I'd invested RM200k upfront into a full retail setup. Burning RM27k monthly just to keep doors open.

But my "big" goal? - RM20k per month. I was literally spending more to run my business than I aimed to make.

Let that sink in. RM27k out. Aiming for RM20k in. Sohai mou?

But what's worse was this... My RM20k "ambition" infected every decision.

I made preservation moves, not growth moves. Worked harder, not smarter. Threw promos, not value

I was thinking like someone protecting RM20k. Not someone building toward RM100k.

Yet my business model actually NEEDED RM50k-100k monthly just to make sense. The math was screaming at me. But I couldn't hear it over my small thinking.

I'd built a Ferrari engine. But gave it a bicycle's fuel tank. Then wondered why it kept stalling.

Here's what that 8-figure founder taught me: Your income goal isn't just a number. It's the ceiling on every decision you'll make.

When you aim for RM20k, you:  

  • Do RM20k work

  • Make RM20k marketing decisions

  • Solve RM20k problems

Even if your business needs RM100k thinking to survive. You become a small thinker managing a big overhead. A recipe for burning cash while going nowhere.

The painful truth? Many network marketers do this too. They join companies with unlimited potential.

Then set RM5k monthly goals. Make RM5k decisions. Take RM5k actions.

Wonder why they sangkut. It's not the model failing you. It's your imagination failing the model.

Match your ambition to your opportunity. Or you'll spend years preserving mediocrity. Like I did.

Burning resources to maintain a loss.

My current business blueprint?

  • No fancy retail setup.

  • No RM27k monthly overhead.

  • No cap on your ambitions.

  • But keeps your risks firmly low.

Because the best fuel tank isn't the biggest. It's the one that matches your engine.

Comment "BLUEPRINT" to see how I rebuilt without the overhead nightmare.

From someone who learned the hard way.

Always cheering you on,

Kon