- The Drive to Freedom
- Posts
- Why 19th century sales letters beat your cold calls
Why 19th century sales letters beat your cold calls
19th century marketers were smarter than us. They wrote ONE letter. Sent to thousands. Same effort whether 100 people or 10,000 people received it.
I was watching Russell Brunson unpack 19th century sales letters on YouTube.
Suddenly something clicked in my head.
Those old companies had 95-99% rejection rates too. Same like us.
But here's the difference:
When they sent out 10,000 letters and 9,500 people said no...
The letters took the 9,500 rejections.
The person who wrote the letter?
He took the 500 cheques that were sent back.
Meanwhile in network marketing?
Your upline tells you "It's a numbers game! Call 100 people!"
Who takes the rejection?
You. Personally.
Calling 10 people vs calling 100 people?
Totally different toll on your soul.
Remember, it's your energy in every call.
Those 19th century marketers were smarter than us.
They wrote ONE letter. Sent to thousands.
Same effort whether 100 people or 10,000 people received it.
That's when I realized: Really successful marketing campaigns,
Besides getting your messages to the masses,
Also "delegates rejection to automation."
Ads take the rejection.
Sales letters take the rejection.
YouTube videos take the rejection.
Emails take the rejection.
You leh? Just collect the yeses.
When they call you - chances of closing at least 50%
And here's what those 19th century marketers couldn't even dream of:
We can broadcast to MILLIONS.
For free. No printing costs. No postage. No waiting weeks for replies.
One Facebook post can reach 100,000 people.
One TikTok can hit 1 million views.
All while you sleep.
Yet most network marketers still cold calling one by one.
Facing every rejection themselves.
Burning out after 50 calls.
Padahal... The tools are right there. Free.
Let the content take the rejection.
100,000 views daily. 1,000,000 on good days.
How many say yes?
Same 1-5%.
But I never felt the 95% who said no.
My content absorbed that for me.
Want to know exactly how I do this?
How AI helps me create content that gets seen by hundreds of thousands?
How I turned rejection from personal pain into system data?
Let me show you.
Stop being the one who takes the hits.
Let technology do what it does best.
Always cheering you on,
Kon