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- Sometimes, gotta keep what works..
Sometimes, gotta keep what works..
You cannot spend 2 minutes to fill up a form, you better don’t do network marketing la.
Confession: Business hasn't been good for the last couple months.
I've been showing up, same intensity, same commitment, but sales coming in slow.
Compared to last year, the numbers are not encouraging.
The silver lining is: Unlike previous business, no rental and salaries eating me.
But still this slowdown not helping my mission to clear my debts.
I still believe in this business, because I have seen 5-figure months before.
So something obviously worked. Then stopped working. Or maybe I stopped doing it.
Last week's group coaching call, mentor reminded me of something we did last year that worked.
At that time, my lead generation simple:
Produce car content → CTA asking "Want to earn more to afford these cars?" → Fill form → Check out opportunity
That approach generated 100 leads in 6 months with zero ad spend.
Conversion rate only 4-5%, but still got sales.
May be because these guys were expecting some car-related business, which it wasn't.
So I got "smart."
Decided to separate my car content from network marketing content.
Started new Threads account. New email list. More targeted nurturing.
Engagement metrics? Fantastic.
Lead generation? Zero. Kosong. Nada.
Why? I removed the bloody form.
Then I remembered: when we had an application form, prospects who showed up were higher quality.
The form WAS the filter.
Wrong prospects won't complete form. Too lazy. Not serious.
Those who clicked submit? They came ready to listen.
Not guaranteed convert, but chances much higher.
Not because I suddenly better salesman.
Because my offer aligned with what they wanted. The sale became natural.
Without form? Everyone just consuming content.
Nice engagement. Many likes. Zero commitment.
Like running restaurant where people come eat samples but never order.
Here's the painful lesson: Gatekeepers aren't always bad.
Sometimes they're exactly what you need.
Form takes 2 minutes to fill?
Good lor. You cannot spend 2 minutes to fill up a form, you better don’t do network marketing la.
I was so focused on "providing value" and "building audience."
Forgot the point is to actually build business.
So I'm changing approach. Again.
Bringing back the form. Today.
Starting with you, if you're ready to be 1 of 3 people to build together,
Come, fill in my form: https://forms.gle/5rh7u1FTNCn6Q28u7
I won't just show you product and comp plan.
We'll build your whole content engine. Posts. Videos. And yes, your own damned form.
Because content without conversion is just expensive hobby. And we're here to build business, not fan club.
Reply "FORM READY" after you submit.
Let's build systems that actually generate leads. Not just likes.
Always cheering you on
Kon
P.S. My 100 leads with 5% conversion? Better than 1000 followers with 0% conversion. Math is math. Forms work. Stop being too proud to use them.